The Voices of Hatching
元古未来：孵化之声 孕育之海
Branding for Artistic Jewelery Brand ANCIENT FUTURE SS22 | 2022
ANCIENT FUTURE is a jewelry brand by artist Qin Xu in 2020. The brand is focusing on transforming naturally
nurtured objects into body accessories that can be worn without rules. The texture, color, and breath originating from nature are repeatedly touched and felt by people during the hand-making process. Through touching and wearing the accessories, the product unifies the energies from the human being and nature.
Through strict requirements on aesthetics, ANCIENT FUTURE is committed to wearing accessories as a channel to obtain beauty, so that people can feel self-confidence and joy through being gorgeous and gaining energy. ANCIENT FUTURE advocates reducing the waste of resources in the design process by transforming organic and recycled materials. ANCIENT FUTURE encourages people to establish a close relationship with nature, and to poetically explore the hidden beauty in their life.
nurtured objects into body accessories that can be worn without rules. The texture, color, and breath originating from nature are repeatedly touched and felt by people during the hand-making process. Through touching and wearing the accessories, the product unifies the energies from the human being and nature.
Through strict requirements on aesthetics, ANCIENT FUTURE is committed to wearing accessories as a channel to obtain beauty, so that people can feel self-confidence and joy through being gorgeous and gaining energy. ANCIENT FUTURE advocates reducing the waste of resources in the design process by transforming organic and recycled materials. ANCIENT FUTURE encourages people to establish a close relationship with nature, and to poetically explore the hidden beauty in their life.
I. The Ocean of Breeding
Seawater, the water of life, the water of nurture.
When the sea level finally engulfs the land, will the human beings - who evolved from a primitive
cell in the ocean to multicelled landcreatures - return to the starting point of life in order to
survive?
Through the observation of nature, and the imagination of the development trend of our modern
society, as well as research into the shamanic culture of northern China, Ancient Future virtualized
a future marine religion called AQUINKA. In the future of frequent natura disasters and depleted
resources, human beings who have returned to live in the sea have rekindled their admiration for the
power of nature, just like the worship of primitive religions. This series will revolve around future
marine humans who believe in AQUINKA, imagining their wear, symbols and languages, rituals, and
life scenes. May we as human beings re-examine our relationship with nature.
When the sea level finally engulfs the land, will the human beings - who evolved from a primitive
cell in the ocean to multicelled landcreatures - return to the starting point of life in order to
survive?
Through the observation of nature, and the imagination of the development trend of our modern
society, as well as research into the shamanic culture of northern China, Ancient Future virtualized
a future marine religion called AQUINKA. In the future of frequent natura disasters and depleted
resources, human beings who have returned to live in the sea have rekindled their admiration for the
power of nature, just like the worship of primitive religions. This series will revolve around future
marine humans who believe in AQUINKA, imagining their wear, symbols and languages, rituals, and
life scenes. May we as human beings re-examine our relationship with nature.
II. The Rage of Sea
Shaman: Umesiben Mama
The fourth quarter “Female Sea D in the desig Dance Song"
However, the King of Han in Women Island is commonly known as the Bigan witch,
Do not underestimate the thirty beautiful girls beside her,
Magical geniuses who are known for their prestige.
All tattooed; bare feet, bare muscles, long hair draped their waist,
Underarm sea bay leaves and fish skin armguards,
Can sing and dance, sing like the sound of fish,
As the saying goes, "Nima Hajiregang Uchun",
To imitate Anchang fish spit out small fish in four seasons
The tone is like a sacrificial song,
Its meaning is incomprehensible,
Only for witches to communicate.
Their dance is spectacular,
Fascinating the enemy.
The tattooed dancers skillfully apply the nine-color island mud on skin,
Encountering the enemy, they start fight like queen bees,
Dumb dance, all colors shake.
Suddenly they are dancing like a swaying lonely branch,
Suddenly like a sea anemone- unfurled arms,
Suddenly like seafood - colors dye the ground,
Suddenly like the ground and island lotus blooming.
The colors mottled,
the posture is peculiar.
Shrinking and stretching,
Shaking and moving.
The foreign enemy is infatuated with emotion,
Dazzling.
Melting and captivated,
Captured unconditionally,
Women Island is not cold in all seasons,
Rest and sleep in the cave.
The witch protects herself with vines,
Moving with the wind,
South and North,
West and East,
Arranging fragrant fruits and surimi in the cave,
To lure outcomers into the cave because of hunger and thirst,
The turtle in the urn throws itself into the cage.
III. AQUINKA Baby
Photographer: Chunhao Yang
@ychychychh
Creative Director: Qin Xu @quin_xu
Sikai Liao @suka_lazeri
Model： Yuhan Zhou（DZ Model）@zhouyuhaan_
Stylist：Namevarg @namevarg.ltd
Filmmaker：Namevarg
Music：Qin Xu
Hair Stylist：Da Li（Jogostudio） @edajogo
Makeup & Nail Artist：Wendi Liu @ddis_a_pig
Lighting：Yuchen
Photo Development：Perfectprint
Production：罗汉仙娃
Assitant：Jiaqi Wang
Digital Artist：Yutao Fang @scia_f
Graphic Designer：Shiqing Chen
Sha Liu @liushaxx
Special thanks：Xiaoyou Ruan @rkoyuu
Creative Director: Qin Xu @quin_xu
Sikai Liao @suka_lazeri
Model： Yuhan Zhou（DZ Model）@zhouyuhaan_
Stylist：Namevarg @namevarg.ltd
Filmmaker：Namevarg
Music：Qin Xu
Hair Stylist：Da Li（Jogostudio） @edajogo
Makeup & Nail Artist：Wendi Liu @ddis_a_pig
Lighting：Yuchen
Photo Development：Perfectprint
Production：罗汉仙娃
Assitant：Jiaqi Wang
Digital Artist：Yutao Fang @scia_f
Graphic Designer：Shiqing Chen
Sha Liu @liushaxx
Special thanks：Xiaoyou Ruan @rkoyuu
摄影: 杨淳昊
创意策划： 徐沁
廖思凯
模特：周雨函
造型：Namevarg
视频：Namevarg
Music 配乐：徐沁
发型：李达（Jogostudio）
化妆 & 美甲：刘闻笛
灯光：雨晨
冲洗：Perfectprint
制片：罗汉仙娃
助理：王佳琦
数字艺术家：方昱陶
平面设计：Shiqing Chen
刘沙
特别感谢背景提供：阮小又
